The Cry Baby is on sabbatical ....

Thursday, December 22, 2011

Lindsay Lohan Playboy edition breaks ad records but magazine still in trouble

According the Business Insider, the Lindsay Lohan Playboy edition sold a whopping 55 percent more ad pages than same issue the year before. The problem is, the magazine is still in trouble. While circulation is not is free fall, the ad percentage rates are. Declining advertising in print is not news, but the question is whether Hef's leadership is a tad out of step with today's market. Read more here.